Oral-B iO

Oral-B iO puts the electric toothbrush at the center of a visual world built from energy, precision and motion. Close views of the brush head and handle sit against dark backgrounds, with luminous blue and purple lines tracing the product’s form. The contrast gives small product details a dramatic scale while keeping the Oral-B iO identity clearly in view.

This selection brings together launch imagery, product presentation and digital interface work. View the full images below or follow the original project for its published presentation.